Local Jewelry Store Scores Big with Mailing to Upscale Neighborhood
Morgan's Jewelers
Located in the famous Del Amo Fashion Center Mall, one of the largest retail malls in the world, our staff art director and photographer spent several days at the store photographing many one-of-a-kind jewelry items and created this custom direct mail brochure. A few sample pages are shown here. This beautiful artistic mailer was sent to homeowners in the upscale Palos Verdes, CA, area located close to the mall. The mailing was a huge success and sales sky rocked following the mailing.
Rodeo Drive High Fashion Retailer Marketing Campaign Directed to Surrounding Beverly Hills Residents
Fashion client located on the famed Rodeo Drive in Beverly Hills along side famous brands like Armani, Gucci, Christian Dior, Coco Chanel, Ralph Lauren, Valentino, just to name a few. The jewelry stores boast names like Cartier and Tiffany. Following a bit of research we contacted American Express in behalf of our client. We discovered this particular store was the largest single grossing revenue source for customers using AMEX in the entire "golden triangle" (Rodeo Drive shopping area). We than negotiated with AMEX and convinced them to contribute 75% of the entire cost of the marketing campaign including travel to Milan Italy and Düsseldorf Germany, the cost of models, photography, design, printing and mailing. Store sales increased by over 3 million during the 60 days following the mailing. Annual revenues jumped by 30%. The campaign was a huge hit with the fashion conscious upscale residents because it showcased the latest fashions from nearly all of the most famous European fashion designers.
Red Rose Collection Direct Mailer
We provided ongoing design, layout, photography, pre-press production and direct mail services for this quarterly mailer.
Esther Williams Swimwear Collection Direct Mailer
Esther Williams was America's sweetheart for more than 18 years, appearing in 26 movies from the early 1940′s to the end of the '5Os, all but the last few for MGM. We launched the Esther Williams swim wear line replicating 1950's style photography and provided all of the associated services to launch the line.
Bare Assets "Jr" Swimwear Buyer Direct Mailer
We produced sales catalogs and print ads for this popular swimwear line on an on-going basis including design, photography, production, trade show support and mailing services.
Pierre Cardin "Missy" Swimwear Buyer Direct Mailer
We produced sales catalogs and print ads for this popular swimwear line on an on-going basis including design, photography, production, trade show support and mailing services.
Health & Fitness Direct Mailer
This health and fitness product catalog was produced by us on a quarterly basis.
Fashion Showroom Direct Mailer
Example of a fashion buyer showroom mailer sent to buyers for the Los Angeles, Dallas and New York showrooms.